Orphanages are history
Creative idea
By 2026, Hope and Homes for Children had closed 81 orphanages in Romania since 1998. One orphanage was left, holding the last 48 children, and the country needed 4 more family homes to move them out. Orphanages Are History was built to do two things: help fund those last homes, and mark the moment so Romania remembers what it took to get here. The campaign used real objects kids had in orphanages — a mirror, a numbered locker, a rulebook, a lock — each one standing for something children living in cold institutional orphanages were denied: affection, identity, memories, privacy.
Brand name: Hope and Homes for Children
Advertiser / client: Hope and Homes for Children
Product / service: Service
Campaign name: Orphanages are history
Agency network: INDEPENDENT AGENCY
Agency: Kubis Interactive
Additional company: Saga Film, Chainsaw Europe
Production company: SAGA FLM
Web address: https://hopeandhomes.ro/en/
Agency chief executive officer: Radu Florescu
Executive creative director: Felicia Stoica
Art director: Alina Zaharescu, Alina Răduț,
Copywriter: Celia Draganoaie, Alexandra Vogel, Mihai Leonte
Account director (agency): Bianca Bitu
Client account director: Iulia Pocol
Managing director: Carmen Miruta
Strategic planner / strategist: Miruna Baias Nae
Photographer: Vitalia Brega
Film production: Alex Teodorescu
Post production: CHAINSAW EUROPE
Post production producer: Monica Garbur
Additional company: Client: Hope and Homes for Children
Nicoleta Marcu - Communication and Fundraising Director
Production: Saga Film
Director and Cinematography: George Dăscălescu
Executive Producer: Alex Teodorescu
Producer: Eduard Drăghici
Production Coordinator: Cristiana Popescu
Production Assistants: Anamaria Rusu & Vlad Urzică
Postproduction: CHAINSAW EUROPE:
Monica Garbur – Creative Advertising Producer
Silvia Matei – Video Editor
Andrei Vasilache – Sound Editor
Laurent Morel – Colorist
Oana Manea & Raluca Iuțeș – Postproduction coordinators
Photography: Vitalie Brega
Narrated by Marius Manole
