For Every Age

Creative idea

Families share a home, but not always the same screen or the same stories. TV+ had something for every age. Instead of simply saying it, we showed it. We paired different versions of the same entertainment universes available on TV+ and merged them into one seamless visual. Spider-Man transformed into LEGO Spider-Man, Jurassic Park into its LEGO universe, and Sonic the Hedgehog into Sonic Boom. One character. Two generations. One platform. With a simple visual transition, TV+ turned its content catalogue into the idea itself: whatever your age, there’s a version for you.

Brand name: TURKCELL TV+
Advertiser / client: TURKCELL TV+
Product / service: Telecom Brand / Streaming Platform
Campaign name: For Every Age
Agency network: Leo Constellation
Agency: Leo Istanbul
Web address: https://tvplus.com.tr/
Agency chief executive officer: Ezgi Ataseven
Chief creative officer: Volkan Dalkılıç
Executive creative director: Gürkan Gürel
Creative director: Erdem Güler
Art director: Mısra Selcan Bulut
Account director (agency): Tuğçe Saraçoğlu
Additional company: Creative Group Head: Kadir Temir, Hasan Calp Business Lead: Yiğit Uysal Account Supervisor: Beril Ermeral