The color of things have changed.

Creative idea

Uber Eats expanded into Turkey by acquiring Trendyol Go, one of the country's major food and grocery delivery platforms. Our objective was to build awareness that Trendyol Go has rebranded as Uber Eats.

Brand name: Uber Eats
Advertiser / client: Uber Eats
Product / service: Trendyol Go by Uber Eats
Campaign name: The color of things have changed.
Agency network: INDEPENDENT AGENCY
Agency: aRthuR İstanbul
Production company: PPR İstanbul
Agency chief executive officer: aRthuR İstanbul
Chief creative officer: aRthuR İstanbul
Executive creative director: aRthuR İstanbul
Creative director: aRthuR İstanbul
Art director: aRthuR İstanbul
Copywriter: aRthuR İstanbul
Designer: aRthuR İstanbul
Account director (agency): aRthuR İstanbul
Client account director: aRthuR İstanbul
Photographer: İsmail İleru
Additional company: Nazmi Demirbaş - Food stylist.